It seems no one is discussing Apple's recently launched Creator Studio. What's interesting is that Apple appears to be building a closed loop for AI content production by combining the hardware barriers of its N1 chip with the software ecosystem of Creator Studio (a super subscription toolkit). Consider this: Apple previously focused solely on selling hardware like Macs/iPads to creators. Most creators relied on software ecosystems like Adobe for their content, making Apple essentially a middleman, with the bulk of the cash flow going to software service providers like Adobe. With Creator Studio, Apple has essentially opened its own full-service store, handling all the lucrative, detailed tasks itself. How can it do this? The wireless N1 chip provides hardware priority between devices. For example, when using Creator Studio on an iPad, you can directly and with low latency access the processing power of your nearby Mac for rendering. However, switching to Adobe on a Mac introduces significant friction, preventing the smooth, hardware-level experience. What's even more interesting is that Apple's near-disruptive pricing of $12.99 clearly indicates its intention to enter the market at a loss, directly competing with Adobe, since Apple's main revenue stream has always come from hardware. Ultimately, the logic of major companies like Adobe and OpenAI is still based on "local software interaction + cloud AI processing," which is actually a traditional weakness of Apple's closed ecosystem. Apple seems to be intentionally trying to compensate for its shortcomings in large-scale AI development by creating a new closed-loop ecosystem for creators through "customized hardware + deep software integration + local model edge computing." See? Although Apple has fallen behind in AI strategy, this hardware-defined software approach might one day allow it to overtake its competitors.
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