What's the real selling point of the iPhone in this age of information anxiety? I saw a news story today saying the iPhone 17 might even outsell the iPhone 16. People mock the iPhone's lack of innovation, yet they keep buying it. The reason is simple: the iPhone is the most worry-free product available today, bar none. Certainty is the most scarce commodity of our time. This logic also applies to the cryptocurrency world. I've seen a lot of discussion lately about Endless, with AI + Web3, modular cloud platforms, composable protocols... It sounds exciting, but isn't it really a headache? After taking a closer look, it boils down to one simple sentence: pool the capabilities of others to create a tool that even idiots can use, and everyone shares the profits. Technology can be complex, but it must be simple for users. This is the underlying principle of a good product. In an age of information overload, any promotion that increases cognitive overhead is simply trying to dissuade users. Less Android, more Apple. Simplicity trumps all.