Every protocol on the HyperEVM consumes hype like gas. With 400,000 transactions per day, over 30 teams launched in Q4. Pendle achieved $1 billion in TVL in 30 days, Kinetiq's Khype became the most-used asset in 10 days, and Project X reached 20,000 users before its token launch. Each of these increases hype costs. Pricing is like a single protocol, and the returns are like the entire L1.