Coinbase has added the newly launched native asset of an on-chain social network to its listing roadmap.

The exchange’s customers may soon be able to trade ZORA, the native asset of the Zora Network, a layer-2 protocol built on top of Ethereum (ETH).

Explains the project’s website,

“Zora’s mission is to make the internet valuable and free – that’s why we’re building a social network that makes tokenizing and trading posts easy, fun, and rewarding. 

Our Rewards enable creators and developers on Zora to earn from trading activity through two distinct reward systems: Trade Rewards and Market Rewards.”

ZORA launched on Wednesday and is trading at $0.022 at time of writing. The 606th-ranked crypto asset by market cap is down around 20% since its launch but is up more than 3% in the past 24 hours.

Being added to Coinbase’s listing roadmap means that the top US crypto exchange is considering rolling trading support for the asset in the near future. The roadmap was established in 2022 to increase transparency and reduce the possibility of investors frontrunning new trading support announcements.

Coinbase CEO Brian Armstrong has previously said the exchange aims to list as many crypto assets as possible, as long as they meet the company’s standards.

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